JOY-DRIVEN FINANCE: GEN Z’S SOFT SAVING STYLE

Joy-Driven Finance: Gen Z’s Soft Saving Style

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor years, financial success complied with a familiar pattern: gain progressively, conserve strongly, get a home, and plan for retired life. Yet Gen Z is approaching cash with a fresh point of view. Instead of concentrating entirely on long-term buildup, this generation is prioritizing balance,

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